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A Wild Fern Updates


Culture Grows in the Small Moments
Culture is shaped in the small moments people remember — the way we speak, listen, serve, encourage, and make room for others to feel seen. This reflection is a gentle reminder that healthy culture does not grow from polished words alone, but from everyday choices rooted in kindness, care, faith, growth, and the simple belief that people matter.
Ashley Borud
Jun 253 min read


The Work Behind A Wild Fern
A Wild Fern has become more than a small business to me. When I first started building it, I knew I wanted it to be meaningful. I knew I wanted it to feel warm, encouraging, simple, and thoughtful. I wanted it to be a place where people could find reminders that mattered, words that felt honest, and products that carried a little more heart than just “something to buy.” But what I did not fully realize at the beginning was how much of myself I would end up pouring into the be
Ashley Borud
Jun 233 min read


Simple Ways to Support A Wild Fern
Support A Wild Fern: A Heartfelt Invitation Something meaningful has been added to A Wild Fern, and I wanted to make sure you knew where to find it. There is now a Support A Wild Fern page on the website. This page was created for the people who have asked how they can support this space beyond purchasing a product. And truly, that means more than I can probably explain without getting a little emotional and needing to stare out a window for a minute. The Heart of A Wild Fern
Ashley Borud
Jun 22 min read


Something New Is Growing at A Wild Fern
Something new is growing at A Wild Fern, and I’m really excited to finally start giving it a little more shape. I’m creating a new community space focused on Healthy & Mindful Living — but not in the overly polished, unrealistic, “wake up at 5 a.m., drink lemon water, journal perfectly, work out for an hour, make a smoothie bowl, and never lose patience” kind of way. That sounds lovely for someone. I’m just not always convinced that someone is me. This space is going to be mo
Ashley Borud
May 244 min read
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